Any woman can improve their look with professionally applied make-up, which brings out the good qualities in features such as the lips, brows and eyes. There are many different effects that you can achieve with make-up, all of which is dependent on the look that you wish to go for. You may wish for a elegant, sultry, or dramatic effect; all of which can be produced with the use of the right techniques.

FOUNDATION

Before applying make-up, ensure that your skin is clean by washing and moisturizing. This will help to prevent breakouts by clearing the pores. When purchasing foundation, you must take into account your skin type; choose a water based foundation if you have oily skin, on the other hand if your skin is dry, choose a rich cream foundation. You will then need to find an precise match for your skin tone; you can do this by applying a small amount of foundation to the underside of your jaw. Smooth the foundation into the skin with an applicator by rubbing in a circular motion. You will find many online make-up tutorials to assist you with this.

BROWS

To determine where to begin plucking your eyebrows, position a pencil at the side of your nose to the start of your brow. Pluck the hairs from your eyebrows with a tweezers beginning under the arch of the brow. If you have got bushy eyebrows, trim them with a manicure scissors before you begin. When your brows have been shaped, use an eyebrow pencil to draw a gentle line along the length of your brow, when you get near the end make a slight arch. If your hair is dark, use an eyebrow pencil that is of a similar colour to the shade of your hair. If you want a softer effect, use a shade lighter. If you have light hair, use an eyebrow pencil that is a shade or two darker to make your brows stand out. There are a number of online make-up tutorials to give you more help with this.

EYELINER

The type of eyeliner that you select to apply will depend on the look that you are trying to accomplish. Choose a very dark colour if you are going for a dramatic effect, to enhance this look apply eye shadow and glitter. For a natural look, choose an eye shadow that is a little darker than your skin tone. For application, trace your upper and lower lids with the pencil. 

LIPS

The type of lipstick you apply will again be reliant upon the type of look that you are hoping to achieve. Bright colours are for a more dramatic effect, and a colour that is closer to your skin tone makes for a delicate effect. Many people wish to have fuller lips; you can achieve this look by doing the following. Before applying lipstick, remove any dead skin by exfoliating them with a toothbrush that has been run under warm water. 

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Apply a concealer a shade lighter than the colour of your skin to your lip line and lips. Use loose concealer powder to go over them. For that extra professional look, use the beautyblender ultimate make up sponge applicator.

A lighter colour makes objects appear larger, so use a natural coloured lip liner to line your lips marginally outside your natural lip line. Make sure that you only draw in a third of your lip line or your lips will look smaller. Smudge the line slightly using a cotton bud.

Use a brush to apply a natural lipstick colour and blend in.

The last step is to apply lip gloss to the center of the bottom lip which is the fullest area; the shine will draw focus to it. 

Remember, buy makeup online and save yourself time and frustration!